But I also watched the pattern that kills startups from the inside.

A founder raises a round, hires 28 people before they have product-market fit, burns through runway trying to brute-force growth, then lays off 20 of those employees 6 months later when the board asks why CAC is through the roof and pipeline is a ghost town.  

The root cause was the same: the founder had no authority in their market. No one knew their name, so one trusted their perspective. Investors saw a product, not a leader, and customers saw just a another logo.

So I built Dipity to fix the problem, plugging in one agency that can builds founder authority and helps them scale their startup responsibly leveraging the most impactful voice in the room...their own."